- March 7, 2023
- Posted by: Konica Business
- Category: Uncategorized
Rising Demand for Label Sticker Printing In Asia
Labels are everywhere.
By taking a cursory look around your home or office, you’re bound to notice one or two label stickers that might have otherwise gone unnoticed.
Label stickers and packaging
Label stickers appear on packaging containing food, medicine and electronic gadgets. Labels contain such varied information as nutritional value, shipping information and recommended dosages, as well as bar codes and the price of whatever item they’re attached to. It’s no surprise then, that label sticker printing is a booming industry that is projected to grow at 4.2% globally from now to 2026.
Growth is expected to be especially strong in Asia, perhaps due to ballooning packaged drinks and food sales as well as rising e-commerce demand. From 2015 to 2020, for example, the market value of packaged drinks and food increased from 108 billion dollars to a whopping 164 billion dollars.
If you provide label sticker printing services, you may have noticed the increased demand from customers yourself.
Capturing the label sticker printing trend
Konica Minolta knows this.
As a global business company operating in more than 150 countries, Konica Minolta believes in constantly availing ourselves of business trends and trajectories, so we can help our customers capture them to grow their business. Earlier this year, Konica Minolta celebrated a major milestone with the 1,000th AccurioLabel 230 installation near Lyon, France. This came just two years after the installation of the 500th AccurioLabel press machine, which indicates that the market for label stickers continues to be red hot. Thanks to our customers who rely on our cutting-edge printing technology, Konica Minolta now has 33% of the market share for label printers worldwide. Already, the projected global market value for label printing is expected to reach $49.90 billion in 2024.
Digital label production is booming. To take advantage of that growth, enjoy digital’s new benefits and keep your analogue production equipment profitable while transitioning with Konica Minolta’s complementary approach to printing services.
Professionally printed labels are big business nowadays. Very big. Industries need to identify and differentiate their products and brands, custom labels can be used in exciting new ways, and the volume of printed square metres in the sector has nearly doubled in recent years. Even in this online era, label design plays a hugely important part in acceptance of a product. The label or sticker on a bottle or item of packaging reflects its brand’s message and identity.
Konica Minolta is accelerating its presence in the label, packaging and embellishment markets and this magnificent machine has tremendous productivity capabilities. Targeting mid-to-high volume label converters, commercial printers and large brand owners, the AccurioLabel 400 provides affordable, top-quality digital label printing. The new press brings another level of opportunity to enable print transformation in mid- and high-volume production markets for forward-thinking label converters. The digitization of the label industry will continue to accelerate with double-digit predicted growth annually. Opportunity is everywhere. It just takes a spark to make it happen